Our 40+ person content team produces over 1,600 pieces of content each month.
Each piece of content is run through our proprietary testing algorithm, comprised of over 30,000 data points.
Only two thirds of the content created passes testing and is published to our social platforms.
Newswhip repeatedly recognizes LittleThings as the publisher with the highest engagement per article.
Sponsored content benefits from this testing methodology, achieving high levels of engagement when it is published to our distributed platforms.
“Facebook users are more likely to share the kind of ‘inspirational content’ produced by LittleThings.”
“Social video giant.”
"LittleThings is proof that taking pains to tailor content can lead to rapid audience growth."
Through the development of an original branded video and a distributed content article, amplify TD Bank’s “Thank Account” campaign reflecting the bank’s initiative to thank both current customers and those who are doing good in the world. Strengthen TD’s position as a bank that cares. Original branded video The Dignity Project recognized as runner up at the 2016 Knotch Supernormal Awards.Total Video Views: 2.7MM Total Reactions, Shares & Comments: 91,022 View More >
Amplify Ford’s Mother’s Day video, titled Ultimate Driving Test, by contextualizing it with an article that would resonate with our audience of young moms. Then promote the video through LittleThings' social channels, driving completed views.Total Video Views: 54,839 Total Reactions, Shares & Comments: 9,229
Through original branded content, introduce Dole® Mixations™ to a new generation of moms by positioning the product as part of a healthy, convenient, and fun snack time regimen.Total Video Views: 386,778 Total Reactions, Shares & Comments: 7,273
Through an extended series of custom DIY articles and videos, drive consumers from Facebook and LittleThings directly to eBay where they can enjoy each story and proceed to purchase the items necessary to complete each project.Total Page Views: 6.65MM and counting! Total Video Views: 1.8MM Total Reactions, Shares & Comments: 441,315 View More >
Using high-impact desktop and mobile creative, appeal to the LittleThings audience of modern moms with the Applegate message of wholesome, organic cold cuts. Focus on driving CTR, moving readers directly to Applegate.com for more information and branded content.Site Average Pushdown CTR: .71%
Build Casper brand awareness through two original illustrated articles that provide LittleThings readers with sleep and health information. Organically integrate Casper brand benefits and drive users to Casper’s website.Total Page Views: 291,730 Total Reactions, Shares & Comments: 3,059 View More >
Reinforce and reflect Thrivent Racing’s focus on inspiration by aligning the Thrivent brand with two original branded videos focused on helping families make the most of the time they spend together on the annual family summer road trip.Total Video Views: 1.8MM Total Reactions, Shares & Comments: 53,739 View More >
Over the course of an extended series of branded articles and videos, generate brand awareness for AvoDerm among LittleThings readers by connecting the brand to the pet DIY projects and inspiring storytelling our readers love.Total Page Views: 786,631 Total Video Views: 2.9MM Total Reactions, Shares & Comments: 184,996 View More >
Amplify Soma’s Bra Donation Campaign through the development of both original content and distributed content. Provide the LittleThings woman with bra fit advice and drive readers to take action to donate their bras to victims of domestic violence.Total Page Views: 628,420 Total Likes, Shares & Comments: 6,397 View More >